Market Data & Guides

The market data behind every
solar plan we issue

Intelligent Buyers draws its data from MCS certified installation records, covering 856,026 solar homes across the UK. These resources are available to all network installers because a better-informed installer produces better outcomes for the homeowners we serve.

UK Solar Market — Current Data

Where the market stands in 2026

These are the figures that underpin the Intelligent Buyers solar plan model. All figures are drawn from MCS Certified Data unless otherwise indicated.

856k
MCS-certified solar homes across the UK
MCS Certified Data, 2025
178k
New installations completed in 2025 alone
MCS Certified Data, 2025
£1,664
Average installed cost per kW, February 2026
MCS Certified Data, Feb 2026
15k+
Active MCS installation teams across England, Scotland and Wales
MCS installer directory, 2025
Region 2025 Installations Cumulative MCS Homes Trend
South East England Highest volume nationally Highest cumulative base Sustained growth
South West England Strong year-on-year increase Second highest cumulative Consistent growth
East of England Significant growth market Above-average density Growing
East Midlands Emerging market Mid-range Accelerating
Yorkshire & Humber Growing volume Increasing base Growing
National trend 178,947 in 2025 856,026 cumulative One installation every 3 minutes

Regional breakdown derived from MCS Certified Data. Precise regional figures available in the IB Solar Intelligence Report 2026.

Available Resources

What is available to network installers

These resources are produced independently. They are not installer marketing materials. They exist to give homeowners and network installers an accurate picture of the market.

IB Solar Intelligence Report 2026

The full UK solar market report drawn from MCS installation data covering 856,026 certified homes. Regional installation volumes, pricing trends, system size averages, battery adoption rates, and export grid capacity overview. Updated annually.

MCS-sourced data · Free access

Five Questions Your Installer Hopes You Never Ask

The consumer guide that every homeowner receives before contacting any installer in the network. Understanding what your prospective customers have read gives you an advantage in the first conversation. It also sets the standard you are expected to meet.

Consumer guide · Free access

Regional solar data — your coverage area

Once you are in the network, you receive ongoing data on installation volumes, average pricing, and homeowner behaviour patterns within your confirmed coverage postcodes. Not a national overview — a view of your operating market specifically.

Network members only

Export grid capacity tracker

Grid export capacity closes postcode by postcode. Most installers do not proactively disclose this to homeowners considering solar. Intelligent Buyers does. Network members receive updates on grid constraint changes in their operating area so that quotations reflect current export reality.

Network members only · Updated as data changes

Access the full data set as a network member

Regional data, grid capacity updates, and homeowner behaviour analytics are available to verified network installers. Registration takes two minutes.

Register Your Interest

MCS certification required · Assessment within 14 working days